Hsu Fu Chi entered China market in 1992 with 16 years of successful experience in Taiwan, and grew rapidly to become one of the PRC's leading confectionery companies. Since 1998, she has been accredited "Top Selling Brand of Candies"by government institution every year until now.

Located at Dongguan city of South Guangdong, the Group's headquarter is sitting on a site with area of 500,000 square meters. The factory contains 186 production lines and over 380 units of imported high-speed packaging equipment with daily capacity of 1000 tons of candies, pastries, sachima, chocolates, and jelly cup altogether.

Innovation and Varied Offerings are the key tenet of its corporate philosophy, even it carries over 600 SKUs of products, the Group insists introducing more than 30 new items annually to meet consumers' changing tastes. Collaborative efforts delivered by local and foreign R&D teams, Hsu Fu Chi commits to producing premium quality of confectioneries.

Hsu Fu Chi, by adopting global best practices, is dedicated to ensuring consistency in quality and safety in its production processes and it has been certified meeting the ISO9001-2000, FSSC, HACCP and Export Food Hygiene standards.

In 2011, Hsu Fu Chi entered into a Joint venture with Nestle S.A. aiming to develop the company and the brand grow for a hundred years.