Echinacea purpurea (Eastern purple coneflower or Purple coneflower) is a species of flowering plant in the genus Echinacea. Its cone-shaped flowering heads are usually, but not always purple.It is native to eastern North America and present to some extent in the wild in much of the eastern, southeastern and midwest United States.It is also grown as an ornamental plant, and numerous cultivars have been developed for flower quality and plant form.

Storage Situation:
Stored in a cool and dry well-closed container. Keep away from moisture and strong light/heat.