NEW Sony Alpha DSLR-A700 Digital SLR Camera +2 LENS 4GB
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12.24 MP Exmor Imaging Sensor
A newly designed APS-C size CMOS imager with on-chip noise-canceling before and after A/D conversion provides over 12 million pixels, drawing out the full image description power of the (alpha) DSLR-A700s high-performance lenses and providing spectacular detail for making big prints. Advanced on-sensor A/D conversion yields rich tonal reproduction with high signal-to-noise ratio.
Professional Lenses and Accessories
The (alpha) DSLR-A700 accepts a superb array of precision optics, including new Sony wide-aperture zoom lenses that perform brilliantly over a broad range of focal lengths, Sony G Series lenses with advanced motorized autofocusing, amazingly bright Carl Zeiss T* coated lenses, and over 16 million Minolta a-mount lenses sold worldwide -- plus professional-quality flash units and system accessories to expand your creative horizons.
Super SteadyShot Image Stabilization
Built-in technology moves the image sensor in response to camera shake, enabling every lens to benefit from automatic blur reduction -- and provides an advantage of up to 4.0 shutter speed steps to sharpen images in lower light, for hand-held shots that would normally require a tripod.
Bionz Image Processor
At the heart of the (alpha) DSLR-A700 DSLR camera is the advanced Sony Bionz? Image Processor, using hardware-based Large Scale Integrated (LSI) circuitry that improves camera response time, screens out noise before RAW data conversion, handles Dynamic Range Optimization processing and prolongs battery life.
Dynamic Range Optimizer
To recover details in dark or bright areas of the picture, the (alpha) DSLR-A700 provides multiple levels of Dynamic Range Optimization: Standard mode, to improve shadow detail using standard gamma curves; Advanced Auto mode, allowing you to select any of 5 DRO correction levels, or DRO Advanced Bracketing, that automatically creates three versions of the image captured at different DRO levels with a single shutter press.
Continuous 5 Frames-Per-Second Advance at 12.24 MP
The high-speed processing power of its Bionz engine, a quick-response coreless motor to drive the shutter, and dual mirror stoppers to prevent mirror bounce -- they all enable the (alpha) DSLR-A700 to capture action more effectively at either 5 or 3 frames per second, even shooting at full 12.24 MP resolution. You can also shoot continuously to the limit of available memory in JPEG Fine and Standard modes.
Advanced Pentaprism Viewfinder
With a bright focusing matte, an optical glass prism and glass lenses that prevent ghosts inside the finder, the (alpha) DSLR-A700s viewfinder image makes it easier to see your subject, compose your shot and adjust focus manually.
Eye-Start? Autofocus System
The (alpha) DSLR-A700 begins its precision autofocus adjustments the moment you bring your eye to the viewfinder -- so youll be ready to catch the perfect moment.
11-Point Center Dual Cross AF Sensor
A newly developed Sony AutoFocus system with a large f2.8 sensor improves your ability to frame the subject and capture moving subjects with greater focusing precision -- and a focus drive clutch lets you switch seamlessly between auto and manual focusing by pressing a simple button.
Super-Accurate Exposure Control
A 40-segment honeycomb sensing system provides multi-pattern measuring for superior exposure control accuracy in a wide range of lighting conditions.
Simple Camera Control Menus
Even with all its high-tech features, the (alpha) DSLR-A700 is amazingly simple to operate -- and a quick press of the Function (Fn) button switches the LCD display from standard menu information to a new Quick Navigation screen for camera setup via joystick and forward-back controls. The menus are easy and intuitive -- and memory function lets you save and recall personalized camera settings.