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Whenever Jonathan Safran Foer talks about food, he says, “Food is not rational. Food is culture, habit, craving and identity.” Founded in 1987, WISE has been the industry’s leading designer, manufacturer and supplier of accelerated commercial kitchen equipment.

You don’t have to cook fancy or complicated masterpieces. After all, food is essential to life; therefore, make it WISE. We believe firmly that the power of doing our favorite things that goes with our passion should never be underestimated.

“There’s no sincere love than the love of food; so make it WISE”

Company Information

   The foundation of every WISE product is well-defined and customer-oriented.We are the manufacturer and trade company through 29 years experience of development, together with top-notch technology and complete after-sales service network. WISE has two extensive lines of electric kitchen equipment and commercial restaurant refrigeration.

   In order to follow the ever-changing trend, our company strives to reach the goal to 'Wise your kitchen' to sincerely serve our valued customers. In addition, we welcome all kinds of feedback and suggestion for mutual understanding and further cooperation.

  The future of culinary world lies in the hand of young generations and the journey starts from a well-equipped kitchen environment. It is such an honor for WISE to be part of the journey.

Our Client

    We help a large number of the world’s leading global brands. Through long-standing collaboration with experienced and well-known international partners in hospitality industry, we exceptionally specialize in fast food and convenience store solutions. A premium and customized solution is what we would like to provide for our valued clients- a dedicated commitment to inspire the hospitality world.

Certifications

    ISO/CE Certificates & Patents Company is attested by both ISO9000:2000 & CE in order to meet customers' needs satisfactorily by our exclusive products & services.

Exhibitions

    We have participated plenty of international trade exhibition that serves as effective business and networking platforms for companies or industry stakeholders to engage in the conversation to promote our latest products and enhance the service in food and hospitality industry.
    WISE is driven by two philosophies in its daily operations: to constantly innovate and be an inspiration to others. This mindset allows a continuous state of innovation and always at the front developing our brand by showcasing our best and the latest product.

Production

    Our production team is a full-service production house specialising in offering outstanding commercial kitchen equipments support to the finest culinary world. WISE has invested heavily not only in the production facilities but also our professional R&D team in order to meet the increasing demand and higher standards in creating an efficient and effective commercial kitchen.
    Our R&D team constantly makes effort in innovating and ameliorating our products so as to help chefs turn everything into delicacies. In addition, we have also divided our production lines according to the series so that the professional performance can be delivered. One doesn’t need to cook fancy or complicated masterpieces just good food from fresh ingredients and cook with WISE!

Our Craftsmanship

   Innovation, artistry and creativity. Take one look at WISE products and you know it has been well-crafted. The intricate details, perfected joints and unique design features are just a few giveaways, but it is also its durability that completes your commercial kitchen and its unique style. Above all, the traditional methods we use to craft your ideal commercial kitchen equipments are what WISE pride ourselves on. We have established a highly regarded balance between new and exciting product innovations and good old-fashioned craftsmanship. Our production lines are on our way to be fully-automatic in order to cut down the cost of labour and meanwhile keep up or even enhance the consistency and quality of our products.

Our Services

   We are fully aware of that customer service is the major scheme we pursue to make it efficient and convenient for every prospective client with product inquiries or orders. When the sort of assistance is needed, our professional and attentive customer service team will be at your service in a timely and effective manner.

After Services

   With our professional and attentive customer service team, we offer fast response and personal service to fulfil clients’ requirements and expectations as we want to grown with our clients and make efforts in seeking the best solution to develop the business.